Project Details
- Salesforce Development CPQ
- Development
- August 12, 2021
Sales Operations Transformation for a Global Electrical Component Manufacturer in North America
Challenges/Business Drivers:
- Lack of smooth transition from the Sales team to Sales Ops team for quote generation.
- Utilization of multiple systems for product configurations.
- Inefficiencies and delays in providing the best prices to the Sales team.
- Multiple revisions of quotes leading to longer cycle times.
Solution:
The company implemented Salesforce CPQ (Configure, Price, Quote) to address these challenges and provide a seamless experience for the Sales team. The solution involved the following steps:
- Implementation of Salesforce CPQ: Salesforce CPQ was integrated into the existing Salesforce Sales Cloud platform.
- Quote Initiation: Sales team members could now initiate quotes directly from the Opportunity in a single interface.
- Streamlined Quote Process: Sales Operations and commercial teams gained access to a unified platform to create, review, and approve quotes efficiently.
- Extended Sales Cloud Functionality: The Sales cloud was extended to accommodate the project management team’s review, sales order creation, and order fulfillment tracking.
The implemented solution resulted in the following business impact:
Business Impact:
- 25% Increase in Quote Accuracy and Velocity: The streamlined quote process and utilization of Salesforce CPQ led to improved accuracy and faster quote generation, reducing errors and delays.
- 52% Increase in Sales & Sales Operations Team Productivity: With a unified platform and streamlined processes, both the Sales and Sales Operations teams experienced a significant increase in productivity.
- 98% Accurate, Consistent & Competitive Pricing: The implementation of Salesforce CPQ ensured accurate and consistent pricing, eliminating discrepancies and enabling the Sales team to provide competitive prices to customers.